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The media student's book / Gill Branston and Roy Stafford.

By: Branston, Gill.
Contributor(s): Stafford, Roy.
Material type: TextTextPublisher: London ; New York : Routledge, 2006Edition: 4th ed.Description: xviii, 576 pages : color illustrations ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780415371438; 9780415371421; 0415371430; 9780415371438.Subject(s): Mass media | M�edias | Mass media | Medienwissenschaft | MassamediaGenre/Form: Einf�uhrung.DDC classification: 302.23 Other classification: 05.30 | AP 12300 Online resources: Table of contents | Publisher description | Publisher description
Contents:
List of illustrations -- Acknowledgements -- Introduction -- PART I. Key Concepts -- 1. Interpreting media -- Case study : ways of interpreting -- 2. Narratives -- Case study : CSI Miami and crime fiction -- 3. Genres and other classifications -- Case study : J-horror and the Ring cycle -- 4. Institutions -- Case study : television as institution -- 5. Questions of representation -- Case study : images of migration -- 6. Ideologies and power -- Case study : News -- 7. Industries -- Case study : the major players in the media industries -- Case study : the music industry, technology and synergy -- 8. Audiences -- Case study : selling audiences -- 9. Advertising and branding -- Case study : celebrity, stardom and marketing -- PART II. Media practices -- 10. Research -- Case study : researching mobile phone technologies -- 11. Production organisation -- 12. Production techniques -- 13. Distribution -- Case study : contemporary British cinema -- PART III. Media debates -- 14. Documentary and "reality TV" -- Case study 1 : direct cinema -- Case study 2 : Michael Moore -- Case study 3 : Jamie Oliver's school dinners (Channel 4 2005) -- Case study 4 : Big Brother -- 15. Whose globalisation? -- 16. "Free choices" in a "free market"? -- PART IV. Reference -- Glossary of key terms -- Bibliography -- Useful information -- Index.
Review: "The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed and accessible guide to concepts and debates. This fourth edition, newly in colour, has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in four main parts, addressing key concepts, media practices, media debates, and the resources available for individual research."--Jacket.
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Item type Current location Call number Status Date due Barcode
Books Books Pentecost University College of Ghana
P90 .B6764 (Browse shelf) Available 1010000569
Books Books Pentecost University College of Ghana
P90 .B6764 (Browse shelf) Available 10003267
Books Books Pentecost University College of Ghana
General Stacks
P90 .B6764 (Browse shelf) Not For Loan 10003266

Includes bibliographical references (pages 553-561) and index.

List of illustrations -- Acknowledgements -- Introduction -- PART I. Key Concepts -- 1. Interpreting media -- Case study : ways of interpreting -- 2. Narratives -- Case study : CSI Miami and crime fiction -- 3. Genres and other classifications -- Case study : J-horror and the Ring cycle -- 4. Institutions -- Case study : television as institution -- 5. Questions of representation -- Case study : images of migration -- 6. Ideologies and power -- Case study : News -- 7. Industries -- Case study : the major players in the media industries -- Case study : the music industry, technology and synergy -- 8. Audiences -- Case study : selling audiences -- 9. Advertising and branding -- Case study : celebrity, stardom and marketing -- PART II. Media practices -- 10. Research -- Case study : researching mobile phone technologies -- 11. Production organisation -- 12. Production techniques -- 13. Distribution -- Case study : contemporary British cinema -- PART III. Media debates -- 14. Documentary and "reality TV" -- Case study 1 : direct cinema -- Case study 2 : Michael Moore -- Case study 3 : Jamie Oliver's school dinners (Channel 4 2005) -- Case study 4 : Big Brother -- 15. Whose globalisation? -- 16. "Free choices" in a "free market"? -- PART IV. Reference -- Glossary of key terms -- Bibliography -- Useful information -- Index.

"The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed and accessible guide to concepts and debates. This fourth edition, newly in colour, has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in four main parts, addressing key concepts, media practices, media debates, and the resources available for individual research."--Jacket.

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